Industry: Hospitality

Client: Middle East based hotel owner

Scope: To prepare a detailed report on African Hotel industry and creating a database of hotels based upon the criteria set by client as the client wanted to acquire a hotel in Africa

Approach: Secondary research through subscribed data base, mining of country-specific database, global industry reports, press search and other publications

Value Delivered:
Prepared detailed report on African Hotel industry highlighting the key facts of the region, competitive landscape, growth and its drivers and generated the list of around 70 possible targets based on the predefined criteria provided by client with respect to turnover, brand, no. of keys and other financials and ownership details